How to Add Audio to Video

Digital media is everywhere you look. Music and video production have made it to the grass roots level thanks to the affordability and widespread use of powerful computers.</p><p>Inexpensive digital video cameras are widely available, and older analog video cameras can be connected to a computer through a video card to download movies to the computer for editing, storage, and distribution to friends and relatives over the internet.</p><p>It has become fairly easy to edit your own videos, and there are many software packages available aimed at the amateur. The Windows operating system has its own video editing package called Windows Movie Maker that allows you to produce professional-looking videos.</p><p>As you explore this exciting new world, you will inevitably come up with the need to edit the audio portion of your video file. The sound quality of most video cameras is not great, so you may want to process the sound or replace it all together with music or voice-overs.</p><p>It is very easy to separate the audio from the video. Free software packages that do this task include Windows Media Encoder from Microsoft (if you are working with WMV video files) and VirtualDub (if you are working with AVI files). Either of these programs (and many others) allow you to save the audio portion of video file quickly and easily. Once you have your audio file, you can process it for noise reduction, bring up the volume, add music or do any digital magic to it that you desire.</p><p>With many video editing packages, however, it isn't necessary to split the audio to a separate file. Even simple packages like Windows Movie Maker have basic audio editing functions, and you can add separate music or voice tracks and mix all of them together.</p><p>If you have a particular audio file that you would like to use in your video (maybe a special effect or a voice over that you have recorded separately) simply add that file to the list of media to be included in the video. Other media formats can be separate video files, picture files or graphics.</p><p>The audio file can be placed anywhere on the time-line, and you can use the same file many times without requiring any extra storage space on your computer. For precise placement, zoom all the way into your timeline and place the audio exactly in sync with the video. That's it! You are well on your way to making professional-looking videos!</p><p>Hans is editor of the <a target="_new" href="http://www.selected-audio-reviews.com/product-pages/Howto.htm">Audio Howto Section </a> of the <a target="_new" href="http://www.selected-audio-reviews.com/">Selected Audio Review Guide</a>

Teleseminars, Audio Downloads, Podcasts: Listen Up So You?ll Learn and Earn More

<b>Internet Marketers love audio.</b> You can't blame them. They used to have to spend weeks, or even months, writing an ebook to have something to sell. Now, they just pick a hot topic, interview an expert for a couple of hours with the recorder turned on, and Bam! They've got a hot new information product.</p><p>The audience for these products seem to love audio too. It's certainly quicker than reading a book. Because it can be produced more quickly, information can be more timely. One late summer day in 2005, Google changed how it ranked AdWords. That same night a teleseminar on the subject drew thousands of listeners.</p><p><b>Audio is Great Except for One Problem</b></p><p>Audio looks to be a perfect medium for online learning and communication except for one thing. A lot of folks don't know how to listen very well. Not the kind of listening you need to do if you're going to learn something.</p><p>Check with participants right after a teleseminar ends and they say they learned a lot. Ask them about it a few days later and most report they've forgotten exactly what it was they learned. That's true whether it's a seminar, a podcast, or even an audio download. Even when they have the file, most people don't listen more than once.</p><p>Listening to learn and to retain is actually a skill that has to be developed. It's not hard. You just have to know a few tricks. Once you do you'll be able to hang on to the key parts of what you hear. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start listening to learn and earn more.</p><p><b>5 Tips For Honing Your Listening Skills So You Can Learn More</b></p><p><b>Prepare.</b> Give some thought in advance to what the speaker will talk about. Try to determine what you know and don't know about the subject. That way, when the presentation starts, you'll be ready to pick up on those areas you don't know as much about. Download and review any material provided in advance. If you have time, search for related material online and scan to get more background on the subject.</p><p><b>Focus.</b> Once the speaker starts, concentrate. That's actually not as easy as it sounds. Our minds think 4 times faster than a presenter speaks. That's why it's so easy to find your mind wandering while listening. Three quarters of the time your mind is twiddling it's virtual thumbs! You've just got to keep bringing your attention back to the subject. Also, make sure you eliminate distractions. Instead of gripping a phone handset, use a speakerphone or headset. If you're attending a seminar, make sure to sit where you can see and hear clearly.</p><p><b>Find Your Purpose.</b> Determine both before and during the presentation what makes it important TO YOU. It needs to have a purpose ? a concrete, vivid reason. You won't have much motivation to listen without one. If it turns out you can't find a purpose, stop listening. Go on to something that uses your time more effectively.</p><p><b>Look for Patterns.</b> Visualize the patterns of organization in what's being said. It will help you remember key points. Patterns are easier to recall than isolated facts. For example, how does the speaker begin and end each topic? With a brief summary of the main idea? What about details or examples? Are they used to make certain points? Can you easily see the relationship between the points presented? It's likely you'll find more organization in prepared speeches and seminar presentations than teleconferences, particularly interviews. But presenters almost always start with some idea of structure even if they drift off course. Do your best to find it.</p><p><b>Take Notes.</b> It's true what they told you back in school. Taking notes enhances listening and recall. When you take notes, though, don't go overboard with detail or they just become another distraction. Tie them to the patterns and structure you find. Not everything is equally important. Be selective. Think of your notes in terms of review. The one thing that really helps recall is what almost no one does: review notes after the presentation and in the future.</p><p><b>Listen Well and You'll Learn and Earn More</b></p><p>Listening to learn is a skill you have to develop. You've just seen five tips that will help. Once you do you'll be able to more easily remember what you hear in teleseminars, podcasts and audios. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start actively listening and you'll learn and earn more.</p><p>Ronald A Murphy is a Copywriter and Graphic Designer specializing in Direct Response and Internet Marketing. Murphy writes and designs sales letters, direct mail packages, inserts, web sales pages, direct email, newsletters for marketing, Internet articles, white papers, and other sales focused materials. He provides expertise to clients serving financial, business, technology, health, opportunity and fundraising markets.</p><p>For more information on copywriting and marketing, visit his site at <a target="_new" href="http://www.RAMurphy.com">RAMurphy.com</a>. There you can subscribe to his newsletter, R A Murphy's Copywriting and Design Tips. You can also read Murphy's Blog on Copywriting and Design for Internet and Direct marketing at RonaldAMurphy.com.</p><p>Copyright 2005 Ronald A Murphy. Permission to reproduce this article in any form is freely given so long as the text and this credit box stays as is without modifications.

Alternatives to MP3

Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio ? lossless and lossy, and for each of these methods there are many formats.</p><p>Lossless compression means that none of the audio data is removed during compression. Lossy compression means that audio data is permanently removed from the audio file. Lossy compression results in smaller files, but there is no way to rebuild the audio data to its original format. MP3 is an example of lossy compression.</p><p>Lossy Compression Formats</p><p>There are many alternatives to MP3 when it comes to encoding audio files. Microsoft reportedly developed the WMA format to avoid the licensing costs associated with MP3. WMA files can be played with the Windows Media Player that is included with the Windows operating system as well as many other audio players. It features similar encoding rates to MP3 and similar file sizes.</p><p>AAC (Advanced Audio Coding) is the format preferred by Apple and is used for its popular iTunes and iPod products. AAC files can be smaller than MP3 files because it uses more efficient encoding technology. A 96 kpbs AAC file is similar in sound quality to a 128 kbps MP3 file.</p><p>Ogg Vorbis is another type of lossy compression and uses .OGG as the file extension. It is an open-source product and unlike MP3, there are no patent restrictions on its use.</p><p>Lossless Compression</p><p>For the audio purist who insists on the best quality sound possible, lossless compression offers CD quality sound. The tradeoff is larger files sizes ? while MP3 can compress audio in the range of 80% - 90%, lossless compression typically compresses the file by half.</p><p>Popular lossless formats include FLAC, Monkey's Audio, and SHN (Shorten). These formats are supported by many audio players and are popular for archiving CD collections as well as for trading music.</p><p>Hans is editor of the <a target="_new" href="http://www.selected-audio-reviews.com/product-pages/Howto.htm">Audio Howto Section </a> of the <a target="_new" href="http://www.selected-audio-reviews.com/">Selected Audio Review Guide</a>

Why Arent You Using Audio?

As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF documents to video clips. Unfortunately, each option requires more and more resources and technological know-how. As convergence moves inexorably forward, we have to ask ourselves if there is a practical way to combine the best of this technology and still provide the user with a satisfying Internet experience.</p><p>The answer, at this stage of Internet evolution, is audio.</p><p>Voice, by itself, provides the means to enhance a user's enjoyment of the Internet. Voice conveys many of the intangibles underlying the written word. A voice can touch the human spirit and deliver a message on its' own merits. Audio can build community and maintain relationships.</p><p>Audio is the most mature of the streaming technologies and doesn't have the bandwidth requirements associated with video. Any Internet user connecting at 28.8k or better can enjoy FM quality sound without experiencing buffering and other annoyances that can affect video at lower bit rates.</p><p>It is common knowledge that people only retain 20% of what they read, but they do remember 70% of what they see and hear. That fact in itself increases the value of an audio message delivered from a website for the typical user. And, the implications of how audio can increase Internet enjoyment for the handicapped are overwhelming.</p><p>Streaming audio provides Internet businesses with unlimited opportunities to reach their audience and to simplify their interactions. Streaming audio broadens a product's appeal and helps to stimulate sales. People are comfortable with audio and have few qualms about using it in their day-to-day lives.</p><p>Retailers can integrate audio into their operations in several ways. Use it to enhance product descriptions and deliver product information in ways far more persuasive than plain text. Booksellers can have &quot;special events&quot; that offer audio excerpts from selected titles. Art dealers can use voice to give value added information on an artist or a period of history depicted by an artist's work. (Think of those audio tours that museums offer.)</p><p>Organizations that specialize in selling educational tools can use audio clips for potential clients to preview and evaluate the material being offered. The ability to sample the product is a potent and practical selling aid.</p><p>Business-to-Business sites and corporate Intranets can also harness the power of audio. The need to provide up-to-the-minute information for employees and customers can be well served with streaming audio and the telephone. Integrating audio into the corporate communications mix is a tool that is easy to use and addresses the need to communicate with a distributed work force.</p><p>In both the retail and business-to-business marketplace, audio can and should be used to maintain those all important customer relationships. Voice messages add a personal touch that intrigues the listener and encourages them to remain on the site.</p><p>Employee training is greatly enhanced with audio. Use it to orient new employees and keep the information archived on the site for easy reference. Sales training can also be archived and quickly retrieved when needed. The ability to offer customized audio training materials on a 24/7 basis makes streaming audio a very versatile and efficient learning tool.</p><p>Some words of caution are also necessary. Audio, just like any other value-added technology, has to be used judiciously. It should be employed for a specific purpose and to enhance the text based message being delivered. Think of your audience and how you'd like them to interact with your website. Keep in mind that your visitor may be coming to your site while they're at their place of business and plan accordingly.</p><p>The future of streaming audio is bright and filled with promise. More and more Internet users have become familiar with streaming audio and use it everyday. Internet radio broadcasts are extremely popular and are now being employed as effective advertising vehicles. Audio e-mail messaging is becoming widely available and is being positioned as a practical business tool. Consumers are attaching audio messages to greeting cards and experimenting with Internet telephony. Streaming audio will allow the average Internet user the ability to create content that conveys the power of voice and the emotions that it conveys.</p><p>So?why aren't you using audio?</p><p>Ronni Rhodes is the owner of WBC Imaging, an Internet company that specializes in web site enhancement utilizing streaming media technology. With her husband, Don, a digital media engineer, they work with companies to incorporate streaming as part of successful and meaningful sales and marketing programs.</p><p>Please direct all questions and comments to: <a href="mailto:Ronni@wbcimaging.com">Ronni@wbcimaging.com</a> 520-742-5780 <a target="_new" href="http://www.wbcimaging.com">http://www.wbcimaging.com</a>

Teleseminars, Audio Downloads, Podcasts: Listen Up So You?ll Learn and Earn More

<b>Internet Marketers love audio.</b> You can't blame them. They used to have to spend weeks, or even months, writing an ebook to have something to sell. Now, they just pick a hot topic, interview an expert for a couple of hours with the recorder turned on, and Bam! They've got a hot new information product.</p><p>The audience for these products seem to love audio too. It's certainly quicker than reading a book. Because it can be produced more quickly, information can be more timely. One late summer day in 2005, Google changed how it ranked AdWords. That same night a teleseminar on the subject drew thousands of listeners.</p><p><b>Audio is Great Except for One Problem</b></p><p>Audio looks to be a perfect medium for online learning and communication except for one thing. A lot of folks don't know how to listen very well. Not the kind of listening you need to do if you're going to learn something.</p><p>Check with participants right after a teleseminar ends and they say they learned a lot. Ask them about it a few days later and most report they've forgotten exactly what it was they learned. That's true whether it's a seminar, a podcast, or even an audio download. Even when they have the file, most people don't listen more than once.</p><p>Listening to learn and to retain is actually a skill that has to be developed. It's not hard. You just have to know a few tricks. Once you do you'll be able to hang on to the key parts of what you hear. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start listening to learn and earn more.</p><p><b>5 Tips For Honing Your Listening Skills So You Can Learn More</b></p><p><b>Prepare.</b> Give some thought in advance to what the speaker will talk about. Try to determine what you know and don't know about the subject. That way, when the presentation starts, you'll be ready to pick up on those areas you don't know as much about. Download and review any material provided in advance. If you have time, search for related material online and scan to get more background on the subject.</p><p><b>Focus.</b> Once the speaker starts, concentrate. That's actually not as easy as it sounds. Our minds think 4 times faster than a presenter speaks. That's why it's so easy to find your mind wandering while listening. Three quarters of the time your mind is twiddling it's virtual thumbs! You've just got to keep bringing your attention back to the subject. Also, make sure you eliminate distractions. Instead of gripping a phone handset, use a speakerphone or headset. If you're attending a seminar, make sure to sit where you can see and hear clearly.</p><p><b>Find Your Purpose.</b> Determine both before and during the presentation what makes it important TO YOU. It needs to have a purpose ? a concrete, vivid reason. You won't have much motivation to listen without one. If it turns out you can't find a purpose, stop listening. Go on to something that uses your time more effectively.</p><p><b>Look for Patterns.</b> Visualize the patterns of organization in what's being said. It will help you remember key points. Patterns are easier to recall than isolated facts. For example, how does the speaker begin and end each topic? With a brief summary of the main idea? What about details or examples? Are they used to make certain points? Can you easily see the relationship between the points presented? It's likely you'll find more organization in prepared speeches and seminar presentations than teleconferences, particularly interviews. But presenters almost always start with some idea of structure even if they drift off course. Do your best to find it.</p><p><b>Take Notes.</b> It's true what they told you back in school. Taking notes enhances listening and recall. When you take notes, though, don't go overboard with detail or they just become another distraction. Tie them to the patterns and structure you find. Not everything is equally important. Be selective. Think of your notes in terms of review. The one thing that really helps recall is what almost no one does: review notes after the presentation and in the future.</p><p><b>Listen Well and You'll Learn and Earn More</b></p><p>Listening to learn is a skill you have to develop. You've just seen five tips that will help. Once you do you'll be able to more easily remember what you hear in teleseminars, podcasts and audios. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start actively listening and you'll learn and earn more.</p><p>Ronald A Murphy is a Copywriter and Graphic Designer specializing in Direct Response and Internet Marketing. Murphy writes and designs sales letters, direct mail packages, inserts, web sales pages, direct email, newsletters for marketing, Internet articles, white papers, and other sales focused materials. He provides expertise to clients serving financial, business, technology, health, opportunity and fundraising markets.</p><p>For more information on copywriting and marketing, visit his site at <a target="_new" href="http://www.RAMurphy.com">RAMurphy.com</a>. There you can subscribe to his newsletter, R A Murphy's Copywriting and Design Tips. You can also read Murphy's Blog on Copywriting and Design for Internet and Direct marketing at RonaldAMurphy.com.</p><p>Copyright 2005 Ronald A Murphy. Permission to reproduce this article in any form is freely given so long as the text and this credit box stays as is without modifications.

The Ten Commandments To Creating Amazing Audio Products

1.Thou shall create audio products as the fastest way to come out with a product.</p><p>Forget about e-books. They take to long to create especially if you're a slooooow typist. You can create an audio product in a day instead of weeks or months with an e-book. If you must create an e-book, do the audio first and have someone transcribe the audio into a word file. You than clean it up and add some chapter heads and an index and Bam! You have an instant e-book</p><p>2.Thou shall use a headset microphone for your recordings.</p><p>I find that using a headset mic is a lot more versatile than a standard microphone. A headset mic gives you the freedom to move your head around and you don't feel restricted as far as being positioned in front of a table top mic.</p><p>3.Thou shall not be afraid to record your voice.</p><p>Many people hate the way they sound on tape (me included) and feel that they cannot put together a &quot;Professional&quot; product. The first time you hear yourself on tape you are just going to die. It takes practice to actually speak properly. You get struck by the dreaded Uh and Um syndrome and the monotone voice virus but take heart ?you can do this. Slow down and concentrate on what you're saying and interject some emphasis and pitch changes to your voice. Bottom line?add some personality.</p><p>I'll admit I'm no professional speaker myself? It takes practice and you will get better.</p><p>Here are a couple books you might want to check out: The Quick and Easy Way to Effective Speaking by Dale Carnegie Secrets of Successful Speakers: How You Can Motivate, Captivate, and Persuade by Lilly Walters</p><p>4.Thou shall add intro and outro music to your audios</p><p>If you really want to add a professional polish to your products you must add the intro and outro music. You know that cool music you hear at the beginning of the audio just before someone starts the introduction.</p><p>You could give this site a try: frontandbackmusic.com for some demos.</p><p>5.Thou shall use different formats for your audio info product</p><p>A couple of ways to create an audio product is to interview someone over the phone and record it or just do a straight forward gab session on your own. To keep it simple when I'm recording on my own, I write down some bullet points to use as memory joggers to keep me on track during the recording sessions. Also, when using the computer software it allows you to pause so you can get your thoughts together and then just restart the recording process without a skip.</p><p>6.Thou shall use different listening formats for your audio product.</p><p>When distributing your audios you have different formats to choose from. You can use .wav, .mp3, .ram files. Wave files take up the most space and are megabyte hogs. Mp3 and ram (real player files) take up the least amount of space and are good for streaming audio on the web. If you are distributing your audio on CD it is best to use wav. That way you will be able to listen to them in any CD player. Here is a little warning when recording your audio projects. Be aware of the space you have on your hard drive. A two hour recording session will take up to 1.3 gigabytes of space in wav. I like to record and edit in smaller intervals and burn them to a CD-RW just to get them off my hard drive.</p><p>7.Thou shall use cheap resources for your audio.</p><p>I get all my bubble pack shippers and CD cases off of Ebay. They have some great deals. I get my CD's duplicated at Diskfaktory.com because they can run small quantities of 50. I wouldn't get any more made until you know you have a winner.</p><p>8.Thou shall have fun when creating your audio products</p><p>I have to say I really enjoy the creation process and it's really neat when you go to record a product and can play it back and listen to it on the fly. You get a sense that this thing is really coming together. And when you add the music you really get a sense of satisfaction. Creating audio is really instant gratification when it comes to creating info products. I love it?</p><p>As of this writing, I'm working with my wife on a product and I'm interviewing her and we are having a blast. She makes mistakes and I make them and we just sit there and laugh. My wife has the UH and UM syndrome so we are trying to get cured of that? But the point is that we are having a good time.</p><p>Quick Tip: I use a splitter to add two microphones to my computer. You need to raise the volume to get it normalized.</p><p>9.Thou shall build a audio information empire</p><p>If you really want to get a jump start in the information product business this is the easiest and funniest way to do it. As fast as you can record and edit these things the faster you can crank them out and start making some money. Also audio CD and tapes have a higher perceived value and you can get more for them then by just selling an e-book.</p><p>10.Thou shall learn what software to use for your audios.</p><p>Software can be expensive. Many of the gurus recommend Sounforge but I prefer a program from Cakewalk called Plasma. This software is half the price of Soundforge and is very versatile.</p><p>Well there you have it. Some good tips to get you started on building your audio empire.</p><p>Happy Recording,</p><p>John Kiel</p><p>(c)2005 John Kiel</p><p>If you're looking to take a shortcut and you would like me to take you by the hand and show you all the tricks to record audio products, add audio to the web, and record telephone conversations then my new video and audio tutorial course is for you. I even throw in 5 software programs to launch your audio business and at a price you will not believe.Go now to <a target="_new" href="http://www.audioproductsmadeeasy.com">http://www.audioproductsmadeeasy.com</a>

Audio Websites -- Web Developers: Make Money Now

Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content -- in webcasting and podcasting? Knowing how to present web audio and how to manage such a site can be your key to making money over the web.</p><p>It is hard to pick up a periodical about the web these days without coming upon an article about the ever increasing use of substantive audio content in websites. Webcasting and podcasting are the rage. These websites can make money through banner ads, click-throughs, and charging for downloads of audio content.</p><p>An audio-based website can include, for instance real-time streaming of a radio talk show or an interview. It can also contain archived materials, such as past shows, the equivalent of books-on-tape, and the like.</p><p>A web site developer can team up with the audio content provider, using cost and revenue sharing in order to make the enterprise beneficial to both.</p><p>The success of such a venture can be heightened by the use of low-cost audio. For instance, the audio could consist largely of streaming or recorded conversation about hot topics in international affairs, national politics, the economy, and trends and issues in our ever-changing culture, philosophy, and religious expression.</p><p>The likelihood of success can also be heightened if the format involves the same basic co-hosts, with the occasional invited guest, where the co-hosts are knowledgeable, clear-speaking, with a sense of humor; but who also often find themselves on opposite sides of the issue under discussion. The spark of life attracts the visitor.</p><p>And believe me, there are audio content providers with in-demand audio ready to team up with the right web developer. I know, because I am co-host of the US Virgin Islands-based and currently broadcast-based talk radio program known as Island Insight, with my co-host Randall Scott Johns. We are ready to move on to the web with live, streaming conversation, as well as archived shows. There must be others out there as well, ready to provide you with the content you need.</p><p>So, get ready for the future, for the future is now. Get the word out that you know how to do it and you are ready to design a high-quality product. Be a part of the future, and have fun doing it.</p><p>Ned Jacobs is an attorney in St. Croix, in the Virgin Islands, and can be found at <a href="mailto:edwardjacobs@yahoo.com">edwardjacobs@yahoo.com</a>, or at 7 Church Street, Christiansted, St. Croix, U. S. Virgin Islands 00820; 340-773-3322; fax 340-773-2566.

Jingles - What Constitutes A Successful Jingle Campaign?

What constitutes a successful jingle campaign? In this article we will examine and listen to 4 successful jingle campaigns and look for key ingredients to their success.</p><p>Jingle Campaign #1, Mr. Chau's Chinese Fast Food: <a target="_new" href="http://www.soundad.com/audio/MrChau.mp3 ">http://www.soundad.com/audio/MrChau.mp3</a></p><p>This radio & TV musical identity has been the cornerstone of Mr. Chau's campaign since 1996 and is still a current hit. In that time span he has grown from 6 to 22 regional locations.</p><p>We were asked to find a creative and fun way to reach an across-the-board demographic (including children), with as much of his full menu as possible in the :60 radio spot. We decided that the variety on Mr. Chau's menu needed to be reflected with creative variety so we brought in a multiplicity of personalities and singers and pieced them into an up-tempo musical track punctuated with chopstick percussion. Click or paste the link above to listen.</p><p>The 2nd campaign is a :60 radio & TV jingle for the Northern California Marine Association's Boat Shows in the San Francisco Bay Area, Sacramento and San Jose, California. They were targeting a A35-64 demo but also wanted it to appeal to children. We chose reggae music as the vehicle and fun lyrics with great vocals to sell the boating lifestyle. The campaign is relatively new but is a smashing success. Click the following link to hear the jingle "Only in a Boat": <a target="_new"href="http://www.soundad.com/audio/NCMA.mp3">http://www.soundad.com/audio/NCMA.mp3</a></p><p>Campaign #3 is a national :30 TV spot (with jingle) that we wrote and produced for DAB (Low Carb) Beer. They wanted to target a specific female audience 25-34 with this low carb offering. They asked us to create something that was a musical cross between the Bangles and Sheryl Crow. Again, this has been a successful campaign for them. Grab a DAB at the link below: <a target="_new"href="http://www.soundad.com/audio/DAB.mp3">http://www.soundad.com/audio/DAB.mp3</a></p><p>Campaign #4, Petaluma Auto Plaza has a huge electronic sign on Hwy 101 in Northern California that we determined was the focal point of their campaign. We decided to "put them on the map" by writing a jingle in a Gospel Revival style: "I Saw the Sign in Petaluma" and we brought in gospel diva Jeannie Tracy (from Whitney Houston's Band) to sing it. <a target="_new"href="http://www.soundad.com/audio/pet_auto_plaza.mp3">http://www.soundad.com/audio/pet_auto_plaza.mp3</a></p><p>In order to create a truly successful jingle branding campaign that will cut through the clutter, a jingle/music production company must be willing to go the distance to help you position your products (or business) predominantly in the public consciousness with creativity and integrity. We spare no expense to get the best creative and musical talent to make our clients sparkle on the airwaves. You should expect the same of any company you choose to partner with. Don't settle for less.</p><p>Barry Volk is a former producer/staff songwriter for ABC, MCA & Screen Gems-EMI Music Publishing, a 20th Century Fox solo recording artist, Musical Director for the West Coast Theater Company and National Director of Marketing for Metro Networks/Westwood One. His music production company, Barry Volk's Sound Advantage <a target="_new" href="http://www.soundad.com">http://www.soundad.com</a> creates and produces jingles and custom musical productions for radio and TV advertisers worldwide from small market to national in scope.

Five Tips to Become a Soundbite Genius

1. Speak in soundbites to everyone.</p><p>Getting key phrases for concepts and ideas across clearly is central to all communication. As a fun practice try to shave off any extraneous details during conversation in your everyday life. In Errol Morris' film *Fog of War* former Secretary of Defense Robert McNamara said, *Never answer the question that is asked. Answer the question you wish were asked.* Begin to train yourself to speak only what you want others to hear. In this way you'll be shaping other's perception of you-which is the essence of good media.</p><p>2. Answer the first interview question with your sermonette.</p><p>In a 1989 interview on the NPR show Fresh Air veteran TV journalist David Brinkley said, *Everyone of them [his guests] will arrive in the studio with some little sermonette in mind, and determined to deliver it. So one thing I do is first ask them a dull, boring question like, what do you think about this. And let them deliver their little sermonette. And then we get to the hard core of what we're there to talk about.* Your first and last points have the most impact so plan and deliver your sermonettes no matter what you're asked.</p><p>3. Frame your ideas for your audience.</p><p>Jennifer O'Neil, a film producer and director, explained that when shooting background footage (b-roll) she uses a technique called *grounding.* To *ground* the camera must end definitively on an object or scene that signals the viewer that that segment is over. I suggested to her that she probably also used the opening footage to *ground* or shape the beginning of how she wanted a viewer to perceive the scene. In this way you orient your audience to the scene or the material you want them to focus on.</p><p>You can apply the same concept to soundbites. Your opening words set the stage for what you want to convey, your final words signify the close, how you want your audience to remember what you've told them. Use your opening and closing statements to anchor your audience to the information you want them to grasp. That way you shape the way they think about your product, service or cause.</p><p>4. Tell people what to do.</p><p>I love mystery, but this isn't the place for it. Don't leave your audience guessing. Be forthright about the action you want them to take by letting them know why your product or service is necessary for them to have a complete and happy life now. What gap does what you have to offer fill? Be direct in pointing this out so there is no doubt.</p><p>5. Live your words.</p><p>Get to the point with clarity and insight. The Latvian violinist Gidon Kremer said of composer Astor Piazzolla's music, *I don't think it's [the music] always about embellishment. I don't think it all can be expressed rightly just gliding on the surface of convenient rhythms. This music can't be in fact performed, it has to be lived. And I always can distinguish if someone is flirting with Piazzolla as a convenient item of our commercial industry or if someone really lives the life or the heartbeat of the music of this great composer.*</p><p>It's the same with you and your soundbites. Are you living the heartbeat of what you're saying, what you're representing? If not, we hear your false notes, your commercial intent. If so, we know in an instant when your music is true.</p><p>Learn how to use any interview, any time, on any topic, to get your business, book, product or cause the publicity-and fame you long for in this soundbite teleclass. <a href="http://www.prsecrets.com/" target="_new">http://www.prsecrets.com/</a></p><p>Copyright(c) 2004 Susan Harrow. All rights reserved.</p><p>You have permission to publish this article in its entirety electronically, in print, in your ebook, or on your web site, free of charge as long as no changes to the content are made and you include my byline, copyright, and resource box. Please notify me of publication by sending an email with a copy of your publication to: <a href="mailto:newslettereditor@prsecrets.com." target="_new">mailto:newslettereditor@prsecrets.com.</a> Thanks!</p><p>About The Author</p><p>Copyright(c) 2004 Susan Harrow. All rights reserved.</p><p>Susan Harrow is a top media coach, marketing strategist and author of *Sell Yourself Without Selling Your Soul* (HarperCollins), *The Ultimate Guide to Getting Booked on Oprah*, and *How You Can Get a 6-Figure Book Advance.* Her clients include Fortune 500 CEOs, millionaires, best-selling authors and successful entrepreneurs who have appeared on Oprah,60 Minutes,NPR, and in TIME,USA Today,Parade, People,O,NY Times,Wall Street Journal,Inc.</p><p><a href="mailto:prsecrets@publicist.com">prsecrets@publicist.com</a>

Teleseminars, Audio Downloads, Podcasts: Listen Up So You?ll Learn and Earn More

<b>Internet Marketers love audio.</b> You can't blame them. They used to have to spend weeks, or even months, writing an ebook to have something to sell. Now, they just pick a hot topic, interview an expert for a couple of hours with the recorder turned on, and Bam! They've got a hot new information product.</p><p>The audience for these products seem to love audio too. It's certainly quicker than reading a book. Because it can be produced more quickly, information can be more timely. One late summer day in 2005, Google changed how it ranked AdWords. That same night a teleseminar on the subject drew thousands of listeners.</p><p><b>Audio is Great Except for One Problem</b></p><p>Audio looks to be a perfect medium for online learning and communication except for one thing. A lot of folks don't know how to listen very well. Not the kind of listening you need to do if you're going to learn something.</p><p>Check with participants right after a teleseminar ends and they say they learned a lot. Ask them about it a few days later and most report they've forgotten exactly what it was they learned. That's true whether it's a seminar, a podcast, or even an audio download. Even when they have the file, most people don't listen more than once.</p><p>Listening to learn and to retain is actually a skill that has to be developed. It's not hard. You just have to know a few tricks. Once you do you'll be able to hang on to the key parts of what you hear. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start listening to learn and earn more.</p><p><b>5 Tips For Honing Your Listening Skills So You Can Learn More</b></p><p><b>Prepare.</b> Give some thought in advance to what the speaker will talk about. Try to determine what you know and don't know about the subject. That way, when the presentation starts, you'll be ready to pick up on those areas you don't know as much about. Download and review any material provided in advance. If you have time, search for related material online and scan to get more background on the subject.</p><p><b>Focus.</b> Once the speaker starts, concentrate. That's actually not as easy as it sounds. Our minds think 4 times faster than a presenter speaks. That's why it's so easy to find your mind wandering while listening. Three quarters of the time your mind is twiddling it's virtual thumbs! You've just got to keep bringing your attention back to the subject. Also, make sure you eliminate distractions. Instead of gripping a phone handset, use a speakerphone or headset. If you're attending a seminar, make sure to sit where you can see and hear clearly.</p><p><b>Find Your Purpose.</b> Determine both before and during the presentation what makes it important TO YOU. It needs to have a purpose ? a concrete, vivid reason. You won't have much motivation to listen without one. If it turns out you can't find a purpose, stop listening. Go on to something that uses your time more effectively.</p><p><b>Look for Patterns.</b> Visualize the patterns of organization in what's being said. It will help you remember key points. Patterns are easier to recall than isolated facts. For example, how does the speaker begin and end each topic? With a brief summary of the main idea? What about details or examples? Are they used to make certain points? Can you easily see the relationship between the points presented? It's likely you'll find more organization in prepared speeches and seminar presentations than teleconferences, particularly interviews. But presenters almost always start with some idea of structure even if they drift off course. Do your best to find it.</p><p><b>Take Notes.</b> It's true what they told you back in school. Taking notes enhances listening and recall. When you take notes, though, don't go overboard with detail or they just become another distraction. Tie them to the patterns and structure you find. Not everything is equally important. Be selective. Think of your notes in terms of review. The one thing that really helps recall is what almost no one does: review notes after the presentation and in the future.</p><p><b>Listen Well and You'll Learn and Earn More</b></p><p>Listening to learn is a skill you have to develop. You've just seen five tips that will help. Once you do you'll be able to more easily remember what you hear in teleseminars, podcasts and audios. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start actively listening and you'll learn and earn more.</p><p>Ronald A Murphy is a Copywriter and Graphic Designer specializing in Direct Response and Internet Marketing. Murphy writes and designs sales letters, direct mail packages, inserts, web sales pages, direct email, newsletters for marketing, Internet articles, white papers, and other sales focused materials. He provides expertise to clients serving financial, business, technology, health, opportunity and fundraising markets.</p><p>For more information on copywriting and marketing, visit his site at <a target="_new" href="http://www.RAMurphy.com">RAMurphy.com</a>. There you can subscribe to his newsletter, R A Murphy's Copywriting and Design Tips. You can also read Murphy's Blog on Copywriting and Design for Internet and Direct marketing at RonaldAMurphy.com.</p><p>Copyright 2005 Ronald A Murphy. Permission to reproduce this article in any form is freely given so long as the text and this credit box stays as is without modifications.

Seven Ways to Warm Your Prospects Using Website Audio

Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clich?d sound effects. Fortunately, audio has now become a lot more sophisticated and new techniques that allow audio to be streamed have made it possible to use your own voice as a highly effective marketing tool.</p><p>Most visitors to your website will have computers with audio capabilities. Using your own voice, you can deepen the impact of your sales message and develop a stronger connection with your visitors. Many websites using streaming audio to promote and sell services claim that audio increases their conversion by as much as 300%!</p><p>Why is audio such an effective marketing tool? It's simple really. It's a well-known fact in consumer psychology that the more senses you engage, the easier it is to communicate a message and motivate a sale. Senses evoke emotion and emotions are memorable. When it comes to surfing the Internet, the sense of hearing is far more powerful than the sense of sight. Internet surfers remember only 20% of what they read, but remember an amazing 70% of what they hear. Visitors respond to your voice in way that cannot be achieved with words alone, no matter how great your copy is. Audio's power comes from its ability to reinforce your message by engaging your visitor's most powerful senses.</p><p>Listed below are some of the most powerful ways to use streaming audio on your website:</p><p>Introductions: Use streaming audio to introduce yourself, your website and some of your key products or services to your visitors. Doing this removes some of the anonymity of the web experience and helps develop trust between your and your prospect.</p><p>Testimonials: It's a proven fact that testimonials that include a photograph appear more credible to visitors that those with text only. Testimonials that include text, a photo AND an audio note are the next best thing to having satisfied customers call your visitors and tell them personally how great your products are!</p><p>Assurances: Placing audio notes at important points in your website, such as order forms, or payment links, is an excellent way to reassure visitors about common concerns. Streaming audio can be use to explain the payment process, security issues, merchant account details and any other concerns visitors may have relating to your website.</p><p>Instructions: Streaming audio buttons allow you to quickly provide instructions to visitors. A great example of this can be found at http://www.ezinearticles.com. An audio note that explains exactly what you must do to make a successful submission supports each step of the article submission process!</p><p>Tips: Over 80% of web surfers will click on link offering a tip? Why? Because they know a tip is a short piece of useful information. Reading a tip is not like reading an instruction manual. It's a chance to gain some information quickly. Provide an audio tip on your site each day and you'll find people just can't get enough of pressing that play button!</p><p>Teleconferences and Seminars : Streaming audio is a great way to provide your visitors with playback on seminars and teleconferences.</p><p>Thanks You's: Create a streaming audio message to send in emails every time a client or prospect buys your product or service. Acknowledging a purchase personally is a fantastic way to build up customer loyalty and boost repeat sales.</p><p>Finally, a brief word of caution! Audio is an effective tool when used responsibly. Don't hit your visitors with audio as soon as they arrive at your site. You never know where people are accessing from or what other sound may be running on their computers. I've read about visitors being really annoyed by audio that played without invitation because they were listening to CD's or were sitting in their workplace. It's important that visitors have control over the audio. A simple invitation to click is all it takes. You'll be surprised at how many people are driven by curiosity and will feel compelled to click the play button. Also take time to prepare your message well. Try to animate your voice and inject some personality into your message by being conversational rather than formal. Most important of all, be confident and be yourself!</p><p>This article may be reproduced in its entirety only if unaltered and the resource box is included.</p><p>Tracey Meagher is the founder of QuickandEasyAudio.com, a website that reviews all the latest resources and tools available for adding audio to your website. Visit <a target="_new" href="http://www.quickandeasyaudio.com">http://www.quickandeasyaudio.com</a> to receive free audio resources that will help you add audio to your website in less than 60 minutes!

How To Record Streaming Audio, Internet Radio And

When it comes to music on the Internet, you have two legal choices: you can stream tracks, or you can purchase them as individual downloads.</p><p>Replay Music can record streamed songs from most applications, break them into individual files (either as WAV or 128- to 320-Kbps MP3 files) and even tag them with the correct song and artist info. It does this by taking a digital fingerprint of a song and comparing it with the information stored in its central server.</p><p>The program works with a variety of streams, including those from Napster, Rhapsody and Musicmatch that require a subscription. Replay also has built-in CD-burning controls, and it can burn CDs or send tracks to iTunes automatically.</p><p>With just one click, only Replay Music can record streaming music from these popular services and more:</p><p>* Napster?</p><p>* Rh------?</p><p>* Music M----?</p><p>* Y! Music Unlimited?</p><p>* Y! Launch ?</p><p>* AccuRadio?</p><p>(Legal note: Replay Music is not affiliated with any of these services, nor do we encourage violating any license agreements. We offer this list only for compatibility purposes.)</p><p>Tags Songs Automatically</p><p>Only Replay Music can automatically tag your recorded MP3s. Using proprietary song recognition technology, Replay Music identifies each song after it's recorded, and adds the artist, song title, album and genre information to each MP3 file. Not only can you record, but now you know what you're listening to!</p><p>Precise Track Splitting</p><p>Replay Music sports the most sophisticated track splitting algorithms on the planet. Besides just recording and tagging, each MP3 file contains the entire song -- no more, no less. Other recording programs may chop off the start or end of the song, or add unwanted noise.</p><p>Replay Music<br> www.deprice.com/replaymusic.htm</p><p>David D. Deprice is an expert when it comes to buying software for pennies on the dollar. To learn his dirty little tricks, visit <a target="_new" href="http://www.deprice.com">http://www.deprice.com</a>

Streaming Audio Recorders

1. i-Sound WMA MP3 Recorder 6.x - On Sale<br> www.abyssmedia.com</p><p>i-Sound Recorder turn your computer into complete audio recording studio. You can record sound from internal or external source into MP3, OGG, WMA, APE, WAV format sound file directly without costing any other disk space. With VOX feature program can become ideal solution for automatical digitizing LPs and Cassettes.</p><p>2.Handy MP3 Recorder 4.0 - On Sale<br> www.audio-recorder.biz</p><p>Handy MP3 Recorder is an award winning high-quality sound recording software for windows. It enables you capture any sounds of your PC into MP3 or WAV files quickly and easily! By using Handy MP3 Recorder you can record sounds from MIDI, Internet broadcasts, streaming media and your microphone.</p><p>3. Ease MP3 Recorder 3.6 - On Sale <br> www.audiotool.net</p><p>Ease MP3 Recorder Ease MP3 Recorder may record sound which are played through your sound card and any other sound sources like microphone, VCR, Audio tape player etc. You can use it to grab any sound including music, dialogs from movies, game sounds and etc from your local computer or the internet. Captured sounds can be saved in WAV or MP3 format, using real-time conversion (without creating temporary files). The program offers direct support for RealPlayer, Winamp, Windows Media Player , Power DVD, Flash, Quick time and many others.</p><p>4. Audio Record Wizard 3.99 - On Sale<br> www.nowsmart.com</p><p>Audio Record Wizard is a sound recorder software, which offers professional recording features with mp3 support. The audio recorder program is designed to work directly with your sound card, so it can record almost all audio from your sound card at near-perfect quality. So, you can record sound from a microphone, line-in, and just about any other programs (like winamp, realplay, windows media player). audio record wizard can also record directly to mp3 format if you choose, saving you valuable disk space.</p><p>Ron Brown sells audio recording software at <a target="_new" href="http://www.best-mp3-recorder.com">http://www.best-mp3-recorder.com</a>

MP3 vs. WMA

There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). WMA is the older audio format, produced by Microsoft, to work with Microsoft's Windows media player. The WMA compression format was designed specifically for this format, and thus can not be converted to other audio formats.</p><p>The audio quality of WMA and MP3 audio formats tends to be noticeably different. WMA is a decent quality audio format when streaming at phoneline speeds (maybe 30kbps or so). At such speed WMA almost reaches an FM level of audio quality, although not quite. At 128kbps, Microsoft claims the WMA is nearly CD-quality, although many would deny this. WMA, however, is not to be completely looked over. The compression provides relatively small audio files and they require less processing power to execute. It thus retains a deminishing niche as MP3 has become more popular and widely used.</p><p>The MP3 audio compression was developed in Germany in 1991 by the Fraunhofer Institute. MP3 typically provides higher quality sound than WMA because it uses perceptual audio coding to compress CD-quality sound by a factor of 12. As a result, MP3 has become almost the universal standard among audio usage and broadcasting. It provides CD-quality sound at reasonable compression sizes and high streaming speeds. Watch out, however, at low bitrates, as MP3 quality will likely suffer.</p><p>Bradley James is a senior editor at <a target="_new" href="http://www.scinet.cc">SciNet.cc</a>, a website containing many helpful consumer electronics review articles. For more information on MP3 and WMA audio formats, please visit our <a target="_new" href="http://www.scinet.cc/articles/wma-vs-mp3/wma-mp3.html">MP3 vs. WMA</a> webpage.

wav; Recording Voice or Instruments

A graduate student in Belfast wrote to me about a project he was doing. It is an inter-active instructional CD on the Tin Whistle.</p><p>Obviously here is another application where you would record direct to wav. and forget about the midi. format.</p><p>He wanted an authentic sound and midi. would never provide this. You might get close, if you used the right sound card or plug-ins and I will go into this in more detail in later writings about midi.</p><p>If you can play an instrument or sing, you will want to record directly to wav.</p><p>The procedure is much the same as when you record a tape or L.P. The key element here is to use a very high quality microphone.</p><p>Plug the microphone into the microphone input of your sound card which will be the one with the picture of a microphone on it.</p><p>Find the software for your sound card, (try accessories, if your computer came with a sound card,) and select the microphone input from your options or file menu. You are all set.</p><p>If you have a good sound card, it may have come with a few other features that are useful; If it has a mixer, set the level of your input so it doesn't go into the red. This is important to eliminate 'clipping,' when you record.</p><p>'Clipping' is an unpleasant sounding distortion from having the levels too high.</p><p>Also, your sound card may have come with some effects processing. These effects must be used 'on the fly.' That means they are utilized while you record rather than applied to the recording later.</p><p>Don't be intimidated by this. They are easy to use and a lot of fun. Most likely you should use some of these effects, if you want a more professional sounding recording.</p><p>Find the effects in the software for your sound card. These are usually available in what are called 'presets.' This means they are already created for you and given a name, such as 'vocal chorus.' 'Chorus' is an often used effect for vocals. It gives vocals that rich 'singing in the shower' sound.</p><p>Reverb and delay are also used to enhance the richness of the tone.</p><p>Try some different effects out and select the one that you think sounds best and record with it.</p><p>The sound card may even give you the option of mixing your own effects. This will simply require a bit more trial and error but can be very fun and worthwhile.</p><p>If you want a really authentic sound of a folk instrument, you may not want any effects at all.</p><p>Brian is a graduate of the Peabody School of Music. He has performed in many groups, was formerly the lead singer for The Jabberwocky and played at the Coach House in San Clemente in the opening act for Hunter S. Thompson. Hear his music at <a target="_new" href="http://www.dizzyobrian.com">http://www.dizzyobrian.com</a>

What The Muscle Power of Audio Can Do for Your Site

How Audio can Influence Sales</p><p>Audio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting.</p><p>Who can use Audio?</p><p>Anyone can use audio, it all depends how knowledgeable you are when it comes to designing your site. For those that need help there are plenty of tutorials on how to place audio on your site all over the internet.</p><p>Audio and Affiliate Programs-Cause a ripple effect.</p><p>One commonly used strategy is to have audio reviews of the different affiliate programs you are associated with.</p><p>Find a product that pays a decent commission, write up a review of the product that you are promoting, use your written review as a script. Record the script in either .mp3 or .wav file. Upload the sound file, the website, and your done!</p><p>Audio can Increase Conversion Rates</p><p>If you are going to use audio clips for the affiliate programs you've chosen to promote, you may very well find that using audio can definitely increase your conversion ratio.</p><p>Keep your Audio file as small as possible. One important part for you to keep in mind is the size of your sound file, if the file is to large it will take &quot;forever&quot; to download and the majority of web surfers are impatient. Try and keep your audio review to 60 seconds or under. This should allow your webpage and sound file to download at the same time.</p><p>Keep in mind that you can place an audio clip on your site or inside an ebook, some people like audio some don't.</p><p>How Audio helps the visually impaired.</p><p>It all depends on your preferences, one benefit of using audio on your site is to accomodate the visually impaired.</p><p>Audio-Learn one step at a time.</p><p>Granted, creating an audio clip may seem a little confusing at first because you have to get familiar with the software you've chosen to use. But like most other tasks in life, practice makes perfect.</p><p>Audio-How is the file activated?</p><p>There are a couple of ways in which your visitor can activate the audio on your site. One is by clicking on a link, the other involves placing a small amount of code on your site that automatically downloads everytime you get a visitor to the page you've placed the audio clip on.</p><p>Audio-How about pop-up's and popunders?</p><p>You can also create pop-up's or pop-unders with an audio clip that downloads as the pop-up or pop-under window activates when your visitor goes to exit your site. An example of this would be to use your clip to encourage sign-up's for your ezine.</p><p>Audio-Where can you get tutored on this subject?</p><p>There are many tutorials on the net that teach people how to create pop-up's or pop-under's, there are also software programs that make the creation process a whole lot easier. There are also plenty of audio recording software programs out there, some are fr**, others cost money.</p><p>Final Comments:</p><p>By no means am I encouraging you to place audio on every page of your site, leave some pages as just plain text, others with text and a picture, and then text, picture and audio. What works for me may not necessarily work for you, but it never hurts to test. You won't know until you try.</p><p>Good luck,</p><p>Brian.</p><p>About The Author</p><p>Brian Holte is a freelance writer who owns <a href="http://www.theebookking.com" target="_new">www.theebookking.com</a> He publishes a monthly ezine covering topics related to creating ebooks, he shows you what works for him in hopes of helping you.</p><p><a href="mailto:publish1@telus.net">publish1@telus.net</a>

How to Create Professional Audio Books from Scratch

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DVD Audio: An Introduction

DVD-Audio format is a musical that is designed to provide better sound reproduction on CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and / or multi-channel (up to a maximum of six channels) music. To be able to play DVD-Audio players must be specifically designed to support the format. Until now, electronics manufacturers announced a series of DVD-Audio, including home decks, portable players and devices for cars. DVD-Audio has a sampling rate up to 192 kHz, compared to a maximum of at least 44.1 kHz CD. It also supports 24-bit resolution, 16 bits compared to CD. The idea behind DVD-Audio is that the producers to give listeners a playback experience that is much more faithful to the original master recording that has already been possible. DVD-Audio discs have a much greater capacity than the CD. This extra space can be used to provide audio with the highest possible quality or more for registration, or provide additional documentation, such as artist, photos and video, all of which can be viewed on a TV screen. In addition, the DVD-Audio currently on the market for brands such as Warner group of labels have the audio content in both DVD-Audio and Dolby Digital surround sound to be played on DVD players. DVD-Audio discs are navigable in the same way as DVD Video when played on a drive connected to a TV. Users can select tracks from a menu on the screen, and with an Internet connection, click on the links to visit the sites. Both format discs are a good way to start the market for DVD-Audio players are still relatively rare. The market will also be helped by combined DVD Video and audio players. Robert Armstrong is a contributor to &lt;a target = _blank href = http://www.the- tuner.com HDTV HDTV Tuner - a guide for the kit, content and HDTV problems.

MP3 vs. WMA

There are only a few audio compression formats out there, just as there are only a few sizes of image compression (May you have heard of them: JPG, GIF, BMP). Two of the most popular audio formats WMA, or Windows Media Audio and MP3 (MPEG stands for Moving Pictures Experts Group, Audio Layer 3). WMA is the older audio format, produced by Microsoft, to work with Microsoft Windows Media Player. WMA compression format was designed specifically for this format and therefore can not be converted to other audio formats. The sound quality of MP3 and WMA audio formats tend to be significantly different. WMA is a quality of streaming audio format of the telephone line speeds (or perhaps 30 Kbps). At the same speed WMA almost as if a FM level of audio quality, but not entirely. At 128 kbps, Microsoft claims that WMA is near CD quality, although many are denied. WMA is not expected more complete. The compression provides relatively small audio files and requires less processing power to run. Deminishing therefore retain a niche as MP3 has become more popular and widely used. MP3 audio compression was developed in Germany in 1991 by the Fraunhofer Institute. MP3 typically provides higher sound quality WMA because they use the perception of audio coding to compress CD-quality sound by a factor of 12 Accordingly, the MP3 has become almost universal standard audio between use and the broadcasting. Provides CD-quality sound reasonable size and compression at high speed continuously. Beware, but low rates, quality MP3 probably suffer. James Bradley is an editor http://www.scinet.cc SciNet.cc, a website containing many helpful consumer electronics review articles. For more information on MP3 and WMA audio formats, please visit our MP3 vs. WMA http://www.scinet.cc/articles/wma-vs-mp3/wma-mp3.html site.

Adding Streaming Audio to Your Website

Adding streaming audio on your site can help you improve the message you send to your customers and can serve as a wonderful confidence-building tool. In the past, audio was used primarily as a decorative effect, but advances in technology and growth of Internet use by consumers have it easy to add streaming audio on your website and create a personal relationship with their customers. You can also add streaming audio on your blog or newsletter a personal touch that keeps the interest of their readers and subscribers. Streaming audio can be used in messages of welcome on the homepage of its website. Adding a welcome message to their readers and explain some of the features you can explore on your site is an excellent way to improve the customer experience. May you also want to add streaming audio on your site in the form of testimonials from satisfied customers. Most users have the opportunity to listen to audio messages, and it is a refreshing change monotonous text that may or may not hold their interest. His newsletter or blog will benefit from the use of streaming audio as well. You can add a new tips in the form of audio each day on your blog or audio updates in its newsletter. Adding streaming audio on your website, newsletters, blogs, or is more and more frivolous. It is not difficult or expensive to add audio to your site and you find that customers appreciate this new feature. The audio content should be conversational and pleasant, and sound as natural as possible. You can write articles and items you want to cover in his message streaming audio, but record your message as if you talk to your friends and family. Adding streaming audio on your site, blog or newsletter is the perfect way to give customers a personal message that will give them confidence in their honesty and integrity. For more valuable resource to develop a successful business on its head http://www.redrockva.com http://www.redrockva.com today!

The Ten Commandments of Using Streaming Audio On Your Website

When it comes to adding sound to your site are the ten commandments to be followed absolutely. Breaking any of these offers and you can see the unity of their visitors faster than the speed of sound. Fortunately, if you follow the Ten Commandments can people stay on your site, check whether the product or service most often and buy more of what they sell. This is not right? So without further ado, here are the ten commandments to follow when you add audio to your site. Commandment # 1 # configure sound to play automatically when people come to your site. Visitors have different groups with different speakers, some the size of all courses, some are already listening to music, some are not even begin to speakers. If you start to play automatically sound you may lose potential customers. It is much Easer out of a site or return button and it comes to finding ways to disable the sound. An exception to this offer is the use of pop-up. The pop-up windows can be closed by visitors, but left on its website. The same applies to the late pop-ups, these windows can be very effective to move the attention from visitors, even if some people do not like May, it was very successful in some uses. Commandment No. 2 sounds like a Pro! You need professional audio on your site. Everything else will see as an amateur. If you view your own poetry or tell a personal story or marketing yourself, you must use your own voice. But if you try to sell you something, and the voice is not completely cut, then you have a professional voice of the person to record audio. It will make a difference. For a list of records available for professionals offers http://www.web-audio-reviews.com/voiceover.htm www.web-audio-reviews.com/voiceover.htm # 3 when it is used for the Audio to sell or market the cards! Long audio messages have their place in line and they are rarely on the first page of a site. Keep your messages short and concise, to the point, and easy to follow. This can make all the difference in his audio message. Try to keep your promotional audio message around 30 to 90 seconds. Advertising is only 30 seconds and do very well follow his example and do the same. Commandment No. 4 Be prepared! If you or someone else to sound recording and writing the script. Type a word with the word, law, practice, high and changed if necessary. If you just flew as if. Others have heard the criticism and script before recording. Adjust the script by removing unnecessary language, length cutting, and the text for maximum effect. Commandment No. 5 When you have your own sound, smile! Through his voice. But remember, if it does not sound like a professional even when you smile, and then get one! Commandment # 6 Do not overload your website with audio. If you have too many audio to select the most choose to none. Even when you have just a few buttons for audio on its Web site that encourages people to listen to your audio message. A single button right audio is often enough to get their input. Commandment No. 7 use music! The use of music in more votes has 100 times more professional and more attractive. Add a simple introduction to music that fits the theme of your site, with sound effects if done well can make a big difference in how the message sounds. Remember to use music that is free of charge or music that you have the right to use. Place your favorite song by the Beatles on their website, you can get in trouble. You can find more music without copyright resources here. http://www.web-audio-reviews.com/royalty-free-music.htm www.web-audio-reviews.com/royalty-free-music.htm offers # 8 Have a point! May this good obvious, but many people place audio on your site, not only because it can be for any reason. Nobody cares about how his fantasy of sound, if they do not much point to it. They have a purpose and a reason for the use of sound. Commandment No. 9 Tell people to listen to your music! A single audio button on your site is not enough. You have to tell people what they want to hear what it is, how long it is, and click to listen. Do not assume that people will find your account, people need to be told what to do on the Web, and the same will say listen to the audio. In addition, visitors indicates the length of your message that you're not afraid to listen because he knows how long it is. Research has shown that some people do not listen to an audio message in fear that May be too long. If there is a long message and told his visitors so that they are ready for one-hour audio message. Commandment No. 10 test sound! Not only the audio on your site thinking it will increase sales. Try to obtain the views of their visitors, family and friends, and then try division. To find out if sales are up sound. If not share its test site with different messages and without audio, so you never know if it will help or hinder your website. To make streaming audio on your site and find a wealth of information, voiceover work, accommodation, tools and more information, visit www.web http://www.web-audio- reviews.com /-language commentaries. com business digital copyright All rights reserved editorial policy and Re-Print: The text of the article resource box, URLs and copyright must remain intact and unchanged. When re-published on the Internet, all links are live hyperlinks. This article can not be distributed in any way that does not meet federal guidelines for communication. This article should not be password protected or restricted to members or to pay only for display. This article will be free. These policies should not be included when they come back to the publication of this article.

Streaming Audio Recorders

1. i-Sound WMA MP3 Recorder 6.x - For sale
www.abyssmedia.com-in Sound Recorder turn your computer to complete his studio audio engineers. You can save data from internal or external source MP3, OGG, WMA, APE, WAV format sound file directly without any hard disk space. Depending VOX software can be an ideal solution to scan automatically LPS and cassettes. 2.Handy MP3 Recorder 4.0 - Sales
www.audio-recorder.biz Handy MP3 Recorder is an award-winning high-quality sound recording software for Windows. Allows you to capture the audio from your PC to MP3 or WAV quickly and easily! Using Handy MP3 Recorder can record sounds from MIDI, Internet broadcasts, streaming and microphone. 3. Easy MP3 Recorder 3.6 - Sales
www.audiotool.net Easy Easy MP3 Recorder MP3 recorder can record audio to play through the sound card and other audio sources such as microwave, video, audio player cassettes, etc. You can use to get sound, including music, dialogs from movies, games and sounds to your local computer or the Internet. Taken sounds can be saved in WAV or MP3, using real-time conversion (without creating temporary files). The software offers direct support for RealPlayer, Winamp, Windows Media Player, Power DVD, Flash, Quick Time and many others. 4. On the recording 3.99 - For sale
www.nowsmart.com Wizard of its software recording is a sound recorder, offering professional recording features with MP3 support. The sound recorder is designed to work directly with your sound card, so you can save almost all audio from your sound card as almost perfect. So you can record audio from a microphone, line-in, and almost all other software (such as Winamp, RealPlayer, Windows Media Player). On the sound recording can also record directly to MP3 format if you want to save precious disk space. Ron Brown sells software for recording audio http://www.best-mp3-recorder.com http://www.best-mp3-recorder.com

Get Personal by Adding Your Voice to Your Site

Many customers in the business world is online about shopping online for one reason: they are either too late to go to stores, are not as many people, in May or they simply want to buy in the comfort of your home. Whatever the reason for May, we can conclude that they are not in a store, but is in place. Just because your business is online does not mean that you ca not business so that for a typical store. Compare your site to a clothing store in an email, for example. When the customer enters a sales representative normally at the door and asked for help. A site not normally, but you can if you want. Burn an audio clip that includes not only a sales pitch and introduction but also a site map that contains important parts of the site. Not only did you personally with your customers, are also pointing in the direction of your product. Here are some tips to keep in mind about audio clips: # 1 - Make sure you can disable There is nothing worse than listening to some of drones on how they have made enormous sums money, and you too! If you include audio with your site, make sure to include a stop button. One might think that sales location is interesting and informative, but the client may not. May you also want to play again to choose a loser, so be sure to include a play button as well. # 2 - Take a picture that is perhaps just another reason to watch television much, but when you hear the sound, we want to do something. Take a picture of you and put on the new button and stop playing. Add a personal touch and also give people something to do with your listening. # 3 - You should not take too long people have little attention to you and your page so that it was shot in the right direction, then stop. You can always include more audio files with success elsewhere on the site. # 4 - Do not be too high, it is difficult to know how high to make your clips, but it is better to be more prudent to be high. The user can always increase the volume if you are interested. Adding a volume slider next to the game and stop buttons and below the image around its appearance. Therefore, you should have four large pieces of advice when seeking to add an audio file to your site. If you can do it yourself, add one up there, but if not around, find someone to help you. It is relatively easy and should not be too expensive. Good luck and be creative! Jeffrey Abbott is a respected author and editor of http://www.emoneyreport.com eMoneyReport.com visit the region on http://www.emoneyreport.com http://www.emoneyreport.com and read comments on programs that help the AA to make money from your own home. eMoneyReport offers a simple and easy format to find articles pertaining to all types of online activities and web site promotion.

Add Audio to Your Web Site and Increase Your Sales up to 35%!

Well, you have built your site, you have traffic coming to him, a good product at a reasonable price .... Hmmm ... What are you looking for? What else can increase your conversion rate? Sound! All rights I know what you think ... Why should I go to all the trouble to add audio to my site? Because they can increase sales up to 35%! Hence. Adding streaming audio is not as difficult as you were led to believe, and do not even have to pay a monthly fee, either. You can start with his recorder (pre-installed on every computer with Windows) and the free microphone that came with your computer. Some things you can do with audio to improve your site is: * Create Your Greetings * Create Audio Testimonies tell audio * Education * New * Add Create audio files for visitors to download audio * Create * Add your articles Group music clips Teasers tempting for buyers to read stories to children * * * Song telling jokes ... * Add music as background for your web site (Tastefully - please!) This list does not stop there. Let's quickly cover a couple of points on the list and see what the benefits are. Create Audio Greetings: Well, I think it is a pleasure. Not surprisingly often guru of sounds? Or what a website that has created your favorite tool, or eBook? Adding an audio greeting is actually about the easiest way to do if you want to improve their sales. For most sites, when done tastefully, sales could jump to 35%! People more confidence in you, and the feeling that you know a little better about their votes. In addition, the enthusiasm is contagious. If you are enthusiastic about the product, or membership Ezine zone can be heard in your voice when you talk about it. So can their customers! And more importantly, their potential customers. Audio Testimonials: What can I say about this reason, but this ... and it would be more credible for you - a site with a number of written evidence or a web page where you can hear the true voice of current or former buyers to explain what are the benefits of the product? How do you know about yet written testimonials are real? Sometimes one with sound. All you need is Audacity (which is free for http://audacity.com) change for a long testimonials - in fact, it is also something as testimony of circumstances? Maybe not - and the ability of customers to send. Wav and a small image of himself. NOTE: You can get a script on Bontrager http://willmaster.com that you will accept files from your customers or you can configure one server FTP client for the increase. See other articles in this series to learn how to implement it. Piece of Cake! There are two other steps to add sound to your site, but I want to do that in other parts of this series of articles. Create an e-Audio reviews: Have you ever heard Jim Edwards I have to say Ezine? (http://igottatellyou.com) Or as multi-media eBook Ezine and how-to guide ePublishing Express? (http://epublishing-express.com) is much more convincing to hear anyone explain exactly what to do than read a dry Ezine (no offense to all the thousands of other writers Ezine where) or eBook ( ditto for you authors of electronic books) and you will learn much faster. Did you know that you just hold on 10-15% of what they say at the same time? But that ability to go up to 60% if it is heard at the same time, and fly up to 80% of a multimedia presentation. How many fewer customer service calls and e-mail if you receive customers to retain 80% of what is taught? I can tell you ... a lot! Think of all the extra time would promote your business, create new products (audio and multimedia products, of course!) From Hell, even spend more time with his family and hobbies. How much happier your customers that they were able to copy the success and completion of training, exercises, or follow your direction? Again - a lot! How many of your customers to buy other products if they do not teach or assist in their first product? I think you can see where I'm going with this ... Therefore, we know that you know how important it is for sound, how do you start? The first thing we can do is go to http://easy-web-site-audio.com and sign up for free Ecourse its Council and a new tip every three days on creative audio uses. This is a good start:) Remember to his degree? Here are some other free resources for you all eBook Ezine and authors to get started: (Some long broken links) Microsoft: http://microsoft.com (free) and you can also access a variety of free add-ons, tools , Training, and when you go to the section of the media on the Microsoft Web site. View Media Player V.9: http://www.microsoft.com/windows/windowsmedia/default.aspx (free) Here, you can update Media Player 9 (To store all your audio files that you have made easy Access audio-library), which is free. Media Player 9 is the Media Player to listen to streaming audio with Real Player, which is also free. There are a number of add-ons for the program, mainly sought to convert MP3 files into smaller WMA files and save space on your computer. (This is a teaser, probably in an attempt to buy the entire Plus! Collection, but you must not!). Http: / / www.microsoft.com / plus visits to learn more about Plus! if you believe that, in addition to the conversion of sound, May you want to let children play with Media Player too. :) Remember that all the extra time that families will have, because you do not have hardly any problems with customer service? Real http://real.com (free) Get Real Audio player base that allows you to play Real Audio format files. A large amount of online content is in this format. Remember, if you add Real Audio to your site to obtain the release of producer that converts other types of audio files (&gt; Y. WAV, MP3, for example) Real Audio files for download, streaming , Etc. Producer Basic (Free): Http: / / www.realnetworks.com / products / producer / basic.html Stream from your computer or server (about early warning!) You can use the free Helix server base . Helix Server Basic (free): http://forms.real.com/rnforms/products/servers/eval/mbps.html also use PresenterOne free to add audio and video in PowerPoint presentations and flows of your site! http://www.realnetworks.com/products/presenterone/index.html (home) and the free version can be found at: http://forms.real.com/rnforms/products/tools/presenteronebasic/in DEX. html (approx. 20 MB) because it requires manufacturers (Real Audio product with a free version see above) are included in the installation. Therefore, if you think about improving your PowerPoint slides and you want to download this, there is no need to download separately from the manufacturers. SHOUTcast: http://shoutcast.com (free) Create your own radio station free. And, of course, a link to the website of radio and television training and education in its niche subject. Free registration and without pollution. Live365: http://www.live365.com (required) You can also create your own radio station from only $ 7/month. Pirate Radio: http://pirateradio.com (required) Acquisition of software for $ 29 fee had this problem for about 1 / 2 hours. Keep your eyes peeled for more audio / video / multimedia, articles in this series. Let's talk about different types of sound files, interviews, training clips and add audio testimonials on your site, and more. :) While we have made will be an audio / video master! Techies Teri performance is occupied Web master for Free Tree Publishing, publisher of The Express-ePublishing Ezine and teachers who do eBook Ezine with the release screenshots and videos! http://epublishing-express.com http://Epublishing-Express.com also the author of Easy Audio Site! on your Easy its tutorial! e-manual comes with 15 videos can be found. Add audio to your site in about an hour! http://easy-web-site-audio.com http://Easy-Web-Site-Audio.com

Teleseminars, Audio Downloads, Podcasts: Listen Up So You?ll Learn and Earn More

Internet marketing audio love. &lt;/ B&gt; You not to blame. They used to spend weeks or months writing a book electronically have something to sell. Now, choose a hot topic, interview an expert for a couple of hours of the recorder is switched on, and Bam! I have a hot new product information. The target audience for these products also seem to love the sound. It is certainly faster than reading a book. Because they can happen quickly, information can be more timely. One day in late summer 2005, Google changed how it classifies AdWords. The same night, a telecommunications seminar on the subject has attracted thousands of listeners. Great audio is
Except in the case of a problem
Audio seems to be half perfect for learning and communication, except for one thing. Many people do not know how to listen. It is not the kind of listening you need to do if you learn something. Check with participants in a seminar telecommunications ends and say they have learned many things. Ask a few days later, and most report that I forgot what they learned. It applies regardless of whether it is a seminar, a podcast, or even download audio. Even when they file, most people do not hear more than once. Listen and learn to keep actually is a skill that must be developed. It is not difficult. You just have to learn a few things. When will you be able to take on the most important parts of what he hears. Remember new knowledge so that they can use for its own operations and marketing efforts. You start to listen and learn to earn more.
5 Tips to improve their listening skills so you can get more information
Plan
. &lt;/ B&gt; Dar before thinking about what he is talking about. Find out what he knows and he does not know about. So when the show begins, you are ready to return to areas that do not know much. Download and review all documents submitted in advance. If you have time, will search for material related to the exploration and online for more information.
Focus. &lt;/ B&gt; When it starts, concentrate. This is not as easy as it sounds. Our minds think 4 times faster than a lecturer interviews. That is why it is so easy to find wandering while listening. Three-quarters of the time, your mind is twiddling tomlene is virtual! You only have to keep their attention on the subject. Also, be sure to avoid distractions. Instead of entering a mobile phone, using a headset or speakerphone. If you participate in a seminar, be sure to sit where you can clearly see and hear.
Find your goal. &lt;/ B&gt; Determine both before and during the presentation that makes it important for you. It is necessary to have an end? concrete, living right. WO you do not have much motivation to play without one. If it turns out not to find the end, stop listening. Go to all those who use their time more effectively.
look for patterns. &lt;/ B&gt; See the characteristics of the body in what is said. It will help you remember the important points. Patterns are easier to remember than isolated actions. For example, how does it start and end of each article? With a brief summary of the main idea? What about the details or examples? They used to make a few points? You can easily see the relationship between the points? It is likely that you will find more body in speeches and presentations seminar teleconference, including interviews. Nevertheless, presentations, almost always start with an idea of structure, even when drift off course. Done its best to find it.
take notes. &lt;/ B&gt; It is true what they said at school. Take notes improvement listen and remember. When taking notes, but does not exceed or be a distraction. Related to the structure and patterns you find. Everything is not as important. Be selective. Think of your notes in the form of assessment. The only thing that really helps to remember is that almost no one: the review notes after the presentation and in the future.
While you listen and learn and gain more
Listen to learn a skill to develop. You saw five tips to help you. If you want to be able to better remember what you hear on the teleseminars, audio and podcasts. Remember new knowledge so that they can use for its own operations and marketing efforts. You begin to listen and learn and earn more. A Ronald Murphy is a copy writer and graphic designer specializing in Internet and direct response marketing. Murphy says sales and designs of letters, packages of direct mail, inserts, websites, direct marketing by e-mail newsletters for marketing, Internet articles, white papers and Other targeted sales documents. It provides clients with skills for the economy, business, technology, health, fundraising and procurement opportunities. For more information on writing and marketing, visit their website at http: / / www.RAMurphy.com RAMurphy.com. You can not subscribe to his newsletter, RA Murphy writing and design. You can also read Murphy's blog writing and design for the Internet and direct marketing RonaldAMurphy.com. Copyright 2005 Ronald A Murphy. Permission to reproduce this article in any form is free, provided the text and table of this credit will be maintained as is, without modifications.

7 Ways to Use Website Audio in Your Marketing Arsenal

Most visitors to your site is to use a computer with audio capabilities. Recently introduced techniques make it easier to take advantage of this capability. In the past, web audio was primarily decorative, consisting of brass band music or click? D sound effects. Now you can use audio to multiply the effect of his message and build closer ties with their visitors. Its power comes from its ability to participate more than their sense of visitors. Other ways to participate, the easier it is to communicate effectively. Rather than read his words and see the image of it, talk to your voice? and the voice of their customers. The flow of sound can be seen by comparing the newspaper column version of Tom and Ray Magliozzi Car Talk requests to be sent each week on National Public Radio. Although the column and radio address the same subjects, is much more fun to watch cars Talk? where you can experience Tom and Ray in nations and phrasing? reading the same words. These are some of the ways you can use audio on your website: - Welcoming messages. You can create closer emotional bonds with website visitors by personally welcoming to your site and the introduction of certain characteristics that must be explored. - Testimonials. Audio testimonials are far more powerful than the written testimony, especially if you take a picture of the speaker's testimony. The next best thing to a face-to-face reference is the registration of a client explaining their satisfaction with the product in their own words. - Security. The degree of satisfaction are guaranteed to have an impact when delivered in his own voice. Place your order at the point of sale. People are naturally cautious about ordering products and services on the Internet. Make sure that your personal data and credit card information is safe with you. - Seminars and teleconferences. Short on upcoming events can make the event even more attractive. Fragments of the past seminars can whet the appetite for more visitors. - Tips. Add interest to your site describing a sound Tip of the Day or the tip of the week with their own words. Make sure to provide access to previous advice, too. - Audio postcards. You can include audio calls and testimonials as links in e-mail sent to customers and prospects. To arrange an audio testimonial, simply provide your customer a phone number and password, and invite them to speak and express their satisfaction with their purchase from you. Audio card is a great way to stay in touch with your customers and prospects with an announcement that a product or service. They are also a quick method to recognize a special occasion. - Streaming audio can be used to allow visitors to play several events, like seminars or teleconferences. When you add audio to your site, allows users to maintain control. Do not start reading your message when you load the page. Instead, invite visitors to click to hear his voice. Keep your messages short and concise as possible. And avoid script of your introduction and guarantees. Note the key ideas you want to communicate, but deliver in his own words as conversationally as possible. Web audio is no longer a futuristic luxury. Web audio is here and now is as close to their phones. It is a cheap and easily added can provide, apart from the competition and help communicate his message with more impact. Roger C. Parker knows the secrets of promoting your business on a single page. Discover the easy way to stay in constant contact with its customers, while saving time and money. Visit http://www.OnePageNewsletters.com http://www.OnePageNewsletters.com three reports for free.